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You can also run A\/B split tests with different ads to identify the one that produces the highest return on investment. And since 21% of consumers plan to move away from social media, it\u2019s not a bad idea to consider native ads on external platforms. The most popular advertising platforms are effective because they\u2019re easy to use and, most importantly, highly trafficked.<\/p>\n<\/p>\n
But to create successful paid campaigns, you need the right tools to get you there. Use this tool to identify your top-performing posts\u2014the ones worth boosting for extra reach. To quickly generate platform-specific, sales-focused copy tailored to your brand and product ads, check out the AdCreative.ai app in the Semrush App Center. You can use this information to understand the outcomes from your competitors\u2019 strategies and optimize your own paid social strategy. For paid social inspiration, you can visit the Facebook ads library.<\/p>\n<\/p>\n
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These can include billboards, public signage, and on-box advertising.<\/p>\n<\/p>\n